Benjamin Franklin, printer's sample for the World's Inventors souvenir album (A25) for Allen & Ginter Cigarettes
1888
Medium
Commercial color lithograph
Dimensions
Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.202.25.16
Rights
Public Domain
Tags
Art Historical Context
This petite chromolithograph, measuring just 2¾ x 1½ inches, Benjamin Franklin in a dignified portrait as a printer's sample (A25) for Allen & Ginter's *'s Inventors* souvenir album, issued in 1888. by the innovative New York tobacco firm, it exemplifies the era's commercial artistry, blending celebrity homage with clever marketing. Allen & Ginter pioneered the inclusion of colorful trading cards in cigarette packs during the Gilded Age, transforming smoking into a collectible pursuit. This series celebrated American ingenuity by featuring icons like Franklin—printer, inventor, and Founding Father—whose bifocals and lightning rod epitomized progress. The vivid hues of chromolithography, a mass-production technique layering tinted inks on stone plates, made these ephemera accessible and eye-catching, fueling a craze for albums among enthusiasts. Housed in the Metropolitan Museum of Art's Jefferson R. Burdick Collection, this rare sample highlights how 19th-century advertising elevated historical figures into pop culture heroes, bridging commerce, patriotism, and the dawn of consumer collectibles. A tiny window into an inventive age!
About the Artist
Allen & Ginter
Allen & Ginter, the pioneering American tobacco firm based in Richmond, Virginia, emerged around 1880 from the partnership of John F. Allen and Lewis Ginter, evolving from Allen's earlier John F. Allen & Company. Allen retired in 1882, succeeded by John Pope, yet the brand endured under Ginter's leadership, employing over 1,100 workers—mostly women—for hand-rolled cigarettes by 1886. Ginter, a Dut...