Englishman, from World's Smokers series (N33) for Allen & Ginter Cigarettes
1888
Medium
Commercial color lithograph
Dimensions
Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.202.33.10
Rights
Public Domain
Tags
Art Historical Context
Step into the vibrant world of 19th-century advertising with *Englishman, from World'sokers series (N33)*, a charming chromolithograph produced by the Allen & Ginter cigarette company 1888. This card, measuring just 2¾ x 1½ inches, was one of many inserted into cigarette packs to entice collectors and promote the brand. Depicting a stereotypical Englishman puffing on a pipe, it captures the era's fascination with global smoking habits, blending cultural caricature with bold commercial appeal. Chromolithography, the medium here, revolutionized mass printing by layering vibrant colors through multiple lithographic stones, allowing for inexpensive yet eye-catching reproductions. Allen & Ginter, pioneers in this technique, issued sets like *World's Smokers* to build brand loyalty amid the booming tobacco trade. These ephemera cards reflect Victorian-era views of smoking as a refined, masculine pursuit, particularly tied to British identity. Today, preserved in The Metropolitan Museum of Art's Jefferson R. Burdick Collection, this tiny artifact offers a window into advertising history and consumer culture. It's a delightful reminder of how everyday promotions evolved into coveted collectibles, bridging art, commerce, and social norms. (198 words)
About the Artist
Allen & Ginter
Allen & Ginter, the pioneering American tobacco firm based in Richmond, Virginia, emerged around 1880 from the partnership of John F. Allen and Lewis Ginter, evolving from Allen's earlier John F. Allen & Company. Allen retired in 1882, succeeded by John Pope, yet the brand endured under Ginter's leadership, employing over 1,100 workers—mostly women—for hand-rolled cigarettes by 1886. Ginter, a Dut...