Halberd, from the Arms of All Nations series (N3) for Allen & Ginter Cigarettes Brands
1887
Medium
Commercial color lithograph
Dimensions
Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.201.3.48
Rights
Public Domain
Tags
Art Historical Context
Step into the vibrant world of 19th-century advertising with *Halberd, from Arms of All Nations series (N3)*, a diminutive chromolithograph produced by the pioneering tobacco firm Allen & G in 1887. This tiny card—measuring just 2 3/4 x 1 1/2 inches—was designed as an insert for cigarette packs, sparking a collecting craze among smokers and turning everyday ephemera into cherished keepsakes. Part of a series showcasing global weaponry, it highlights the halberd, a versatile medieval polearm blending axe, spear, and hook, symbolizing martial prowess across nations. Allen & Ginter's mastery of commercial color lithography shines here, employing multiple lithographic stones to layer vivid hues with remarkable precision for mass production. This technique democratized colorful imagery, bridging fine art and consumer culture during America's Gilded Age, when tobacco companies like theirs fueled the trading card boom. Housed in The Metropolitan Museum of Art's Jefferson R. Burdick Collection, this print offers a window into how everyday objects promoted national pride and exoticism. Imagine Victorian collectors trading these gems— a testament to lithography's role in blending education, entertainment, and commerce.
About the Artist
Allen & Ginter
Allen & Ginter, the pioneering American tobacco firm based in Richmond, Virginia, emerged around 1880 from the partnership of John F. Allen and Lewis Ginter, evolving from Allen's earlier John F. Allen & Company. Allen retired in 1882, succeeded by John Pope, yet the brand endured under Ginter's leadership, employing over 1,100 workers—mostly women—for hand-rolled cigarettes by 1886. Ginter, a Dut...