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Marie Shaw, from the Actresses series (N246), Type 2, issued by Kinney Brothers to promote Sporting Extra Cigarettes

Marie Shaw, from the Actresses series (N246), Type 2, issued by Kinney Brothers to promote Sporting Extra Cigarettes by Kinney Brothers Tobacco Company

Medium

Albumen photograph

Dimensions

Sheet: 3 1/16 × 2 7/8 in. (7.7 × 7.3 cm)

Classification

Photographs|Ephemera

Department

Drawings and Prints

Museum

Metropolitan Museum of Art, New York, NY

Credit

The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick

Accession Number

63.350.220.246.89

Rights

Public Domain

Tags

PortraitsWomenActresses

Art Historical Context

Step into the vibrant world of late 19th-century American advertising with *Marie Shaw, from the Actresses series (N246), Type 2*, a charming albumen photograph issued around 1890 by the Kinney Brothers Tobacco Company. This petite card (just 3 1/16 × 2 7/8 inches) promoted Sporting Extra Cigarettes, featuring the portrait of actress Marie Shaw amid a popular series that celebrated female stars of the stage. These collectible inserts, tucked into cigarette packs, tapped into the era's booming celebrity culture, where theater luminaries like Shaw captivated audiences and became marketing icons. Printed via the albumen process—a hallmark of 19th-century photography—this image boasts rich tonal depth and fine detail, making high-quality portraits accessible through mass production. As ephemera, it reflects innovative advertising techniques that blurred lines between art, commerce, and fandom, fueling a collecting craze among enthusiasts. Today, preserved in the Metropolitan Museum of Art's Jefferson R. Burdick Collection, it offers a window into Gilded Age consumerism and the rising prominence of women in public life. (198 words)

About the Artist

Kinney Brothers Tobacco Company · 18692011

**Kinney Brothers Tobacco Company (1869–2011)** Founded around 1869 by Francis Sherwood Kinney in New York City, the Kinney Brothers Tobacco Company quickly rose to prominence in the burgeoning American cigarette industry. Francis, a pioneering tobacco manufacturer, experimented with hand-rolled cigarettes using blends of Turkish and Virginia tobacco, scaling to mass production by employing Europ...

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