Mlle. Crogette, from the Actors and Actresses series (N45, Type 8) for Virginia Brights Cigarettes
ca. 1888
Medium
Albumen photograph
Dimensions
Sheet: 2 5/8 x 1 1/2 in. (6.6 x 3.8 cm)
Classification
Photographs|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.203.45.1252
Rights
Public Domain
Tags
Art Historical Context
Step into the vibrant world of 19th-century celebrity culture with *Mlle. Crogette, from the Actors and Act series (N45, 8) for Virginia Brights Cigarettes produced by the pioneering tobacco company Allen & Ginter around 1888. This albumen photograph, measuring just 2 5/8 x 1 1/2 inches, captures the poised elegance of the titular actress in a classic portrait format. Allen & Ginter, innovators in chromolithography and trade cards, transformed everyday cigarette packs into treasure troves of collectibles, sparking a nationwide craze for these pocket-sized mementos. Albumen prints, made by coating paper with egg-white emulsion for sharp detail and warm tones, were the gold standard of photography in the Victorian era, lending this ephemera an artistic polish despite its commercial roots. Inserted into Virginia Brights Cigarettes, cards like this one celebrated theater stars, reflecting the era's fascination with actresses as icons of glamour and performance. Part of the Metropolitan Museum of Art's Jefferson R. Burdick Collection—a landmark gift of over 30,000 American cards—this piece highlights how ephemera bridged advertising, photography, and popular entertainment. Today, it offers a glimpse into Gilded Age consumer culture, where a simple smoke came with stardom, underscoring the cultural power of these diminutive yet dazzling artifacts.
About the Artist
Allen & Ginter
Allen & Ginter, the pioneering American tobacco firm based in Richmond, Virginia, emerged around 1880 from the partnership of John F. Allen and Lewis Ginter, evolving from Allen's earlier John F. Allen & Company. Allen retired in 1882, succeeded by John Pope, yet the brand endured under Ginter's leadership, employing over 1,100 workers—mostly women—for hand-rolled cigarettes by 1886. Ginter, a Dut...