Swintern's Love-bird, from Birds of the Tropics series (N38) for Allen & Ginter Cigarettes
Medium
Commercial color lithograph
Dimensions
Sheet: 2 7/8 x 3 1/4 in. (7.3 x 8.3 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.202.38.41
Rights
Public Domain
Tags
Art Historical Context
Step into the vibrant world of 19th-century advertising with *Swintern's Love-b*, a charming chromolithograph from Allen & Ginter's *Birds of the Trop* series (N38), issued in 1889. Produced by the pioneering tobacco company Allen & Ginter in collaboration with Philadelphia printers George S. Harris &, this petite card (just 2 7/8 x 3 1/4 inches) was into cigarette packs as a collectible insert. These "trade cards" fueled a collecting craze among Victorians, turning everyday smokes into treasures featuring exotic birds like this lovebird, named after naturalist William Swinton. Chromolithography, the medium here, revolutionized commercial printing by layering vibrant colors through multiple stone plates, creating vivid, lifelike images affordable for mass production. As ephemera—disposable yet enduring—these cards bridged art and commerce, blending scientific illustration with eye-catching design to promote brands amid rising cigarette popularity. Today, housed in the Metropolitan Museum of Art's Jefferson R. Burdick Collection, this piece highlights how everyday objects captured tropical allure for urban audiences, sparking interest in ornithology and global biodiversity long before modern nature docs. A tiny portal to Gilded Age whimsy!
About the Artist
Allen & Ginter|George S. Harris & Sons
Allen & Ginter, the pioneering American tobacco firm based in Richmond, Virginia, emerged around 1880 from the partnership of John F. Allen and Lewis Ginter, evolving from Allen's earlier John F. Allen & Company. Allen retired in 1882, succeeded by John Pope, yet the brand endured under Ginter's leadership, employing over 1,100 workers—mostly women—for hand-rolled cigarettes by 1886. Ginter, a Dut...