There Was a Man Whose Greatest Wish..., from the Magic Changing Cards series (N223) issued by Kinney Tobacco Company
Medium
Commercial color lithograph
Dimensions
Sheet: 2 3/4 × 1 1/2 in. (7 × 3.8 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
Burdick 218, N223.5
Rights
Public Domain
Tags
Art Historical Context
Step into the vibrant world of 19th-century tobacco promotion with *There Was a Man Whose Wish...*, a charming card from the Kinney Company's Magic Changing Cards seriesN223), issued in 1889. by the Kinney Brothers Company, these petite commercial color lithographs—measuring just 2¾ × 1½ inches—were tucked into cigarette packages as collectible incentives. The whimsical title evokes a playful rhyme, while tags like "Men," "Profiles," and "ishing" hint at a humorous scene of a fisherman lost in reverie, rendered in bold profiles that likely "magically" shifted when tilted, delighting smokers and children alike. Chromolithography, the era's breakthrough printing technique, enabled vivid, multi-layered colors on these mass-produced ephemera, transforming advertising into pocket-sized art. Kinney's series capitalized on the trade card craze, blending optical illusions with everyday themes to build brand loyalty amid fierce competition in America's Gilded Age tobacco market. These cards prefigured modern trading cards, fostering a collecting frenzy before anti-tobacco regulations curbed such promotions. Today, this piece resides in the Metropolitan Museum of Art's Jefferson R. Burdick Collection, a treasure trove of over 30,000 American cards gifted in 1948. It captures a slice of consumer culture where commerce met creativity, reminding us how everyday objects sparked joy and imagination.
About the Artist
Kinney Brothers Tobacco Company · 1869–2011
**Kinney Brothers Tobacco Company (1869–2011)** Founded around 1869 by Francis Sherwood Kinney in New York City, the Kinney Brothers Tobacco Company quickly rose to prominence in the burgeoning American cigarette industry. Francis, a pioneering tobacco manufacturer, experimented with hand-rolled cigarettes using blends of Turkish and Virginia tobacco, scaling to mass production by employing Europ...