W.D. Bickham, Dayton Daily Journal, from the American Editors series (N1) for Allen & Ginter Cigarettes Brands
1887
Medium
Commercial color lithograph
Dimensions
Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.201.1.11
Rights
Public Domain
Tags
Art Historical Context
Step into the vibrant world of 19th-century American advertising with this petite chromolithograph, *W.D. Bickham, Dayton Daily Journal*, from & Ginter's " Editors" series (N) of 1887. by the pioneering tobacco company Allen & Ginter, this features a portrait of William D. Bickham, editor of the Dayton Daily Journal, one of 50 notable newspaper figures celebrated in the set. These cards were tucked into cigarette packs as promotional inserts, sparking a collecting craze and transforming everyday ephemera into cherished keepsakes. Crafted as a commercial color lithograph—a cutting-edge technique for mass-producing vivid, multi-hued images on a tiny 2¾ × 1½-inch sheet—this print exemplifies the Gilded Age fusion of commerce and celebrity. Lithography allowed for affordable, eye-catching color reproduction, making high-profile portraits accessible to the public and elevating editors as cultural icons amid the booming newspaper industry. Part of The Metropolitan Museum of Art's Jefferson R. Burdick Collection, it highlights how tobacco brands like Allen & Ginter innovated marketing, blending art, journalism, and consumer culture in an era of rapid industrialization. A delightful glimpse into America's print media golden age!
About the Artist
Allen & Ginter
Allen & Ginter, the pioneering American tobacco firm based in Richmond, Virginia, emerged around 1880 from the partnership of John F. Allen and Lewis Ginter, evolving from Allen's earlier John F. Allen & Company. Allen retired in 1882, succeeded by John Pope, yet the brand endured under Ginter's leadership, employing over 1,100 workers—mostly women—for hand-rolled cigarettes by 1886. Ginter, a Dut...